Dan Leibrandt sat me down for Local Marketing Secrets and actually let the conversation run. His write-up went live 27 October 2025. It never landed on this site.
His page: danleibrandt.com/local-marketing-secrets/dave-carroll.
I am not going to re-quote Dan’s episode as if I transcribed it here. Read him. The pieces I will own on my own domain:
- The neighborhood math that became Dope — Data On Previous Engagement — started in a home-service truck, not a slide deck.
- Growth feelings do not disappear when the revenue number gets bigger. I said that to Dan because it is still true.
- Horse blinders. When we committed to Dope, we stopped chasing every partnership that looked shiny. That discipline is a bigger part of the Inc. 5000 run than any ad tactic.
- The prison chapter is already on this site, on purpose, in Felon to Founder and Dope Conversations episode 3. It is my story. It is not the hero of the homepage.
If you came from Dan’s show and you want the product, go to dopemarketing.com. If you want the rest of the conversations I have already recorded, start at Watch & listen.
Originally published .